4 Apartment dwellers have different lifestyles to house dwellers The McCrindle research used Census data and results from an online survey of both apartment dwellers and detached house dwellers to better understand the different attitudes and priorities of both groups. Here is a summary of the key characteristics of our current apartment dwellers compared to house dwellers. ENGAGED AND CULTURALLY CONNECTED Four in five modern apartment dwellers (80%) are highly engaged with current issues in society, always or often reading about and engaging with such things. Their engagement with current societal issues is likely motivated by their strong social consciousness. Nearly three quarters (74%) believe that the government should spend more money addressing social issues, such as improving social services, even if doing so results in a government budget deficit. This growing segment of society are also more likely to be politically progressive. LIVING FOR THE MOMENT More than seven in ten (72%) apartment dwellers claim they are more focussed on life experiences than accumulating wealth for themselves. Two thirds of apartment dwellers (66%) choose to live in an apartment because of lifestyle and location reasons, not just due to financial reasons. MORE MOBILE Apartment dwellers live mobile lifestyles, with more than half (55%) having lived in their current home for less than five years. They are nearly twice as mobile as those who live in detached homes, of whom around a quarter (27%) have lived in their homes for the same period of time. 32% of Sydney detached house dwellers have lived in their current residence for more than 20 years compared to just 8% of apartment households. When asked about the preference to live in one place, 37% of house dwellers wanted this, but only 22% of apartment dwellers saw this as being important. YOUNGER AND MORE EDUCATED Nearly half (46%) of apartment dwellers are Gen Z and Gen Y (aged between 18 and 37) compared to one third of those who live in detached homes (33%). They are also more likely to be formally educated with more than half (54%) having a Bachelor degree or higher, compared to 40% of those who live in detached houses. MORE CULTURALLY DIVERSE More than two in five (42%) apartment dwellers are born overseas, compared to one in four (25%) for those living in detached homes. TRYING NEW THINGS When asked about how the householder related to new things, including technology, cafés and entertainment, apartment dwellers responded more strongly with 61% support compared to 52% for house dwellers. WALK MORE AND USE PUBLIC TRANSPORT MORE When asked about the use of public transport, 78% of apartment dwellers said they use public transport a few times a month, while only 50% of house dwellers did. 23% of apartment dwellers live within walking distance of shops while only 9% of house dwellers do. When asked how they travelled to work, apartment dwellers used public transport (51% train, 36% bus) while 71% of house dwellers use their car. TAKES PUBLIC TRANSPORT YOUNGER DWELLERS 46% 33% FORMAL EDUCATION 54% 40% BORN OUTSIDE AUSTRALIA 42% 25% 78% 50% SHOP WALKING DISTANCE 23% 9% WORK COMMUTE BY TRAIN 51% 29%